BJP the biggest political party of India is very clever in managing their social media strategy. As every party has their IT Cell, BJP also have their own. BJP ‘s IT Cell is much more big and active. It is due to the BJP IT Cell Head. Also, BJP appointed other person too to just handle social media accounts of Narendra Modi only.
Who is the IT Cell Head of BJP ?
Amit Malviya is the IT Cell Head of BJP. He designs social media campaigns and starategies on behalf of BJP. Amit is on Twitter too and criticized by opposition for many times for twitting controversial tweets. His tweet about Farmer Protest was flagged by Twitter for spreading misinformation.
But, how the college student who did BBM from Agra became the Face of BJP IT Cell ?
Amit Malviya belongs from Agra, UttarPradesh. He completed his Bachelor in Business Management (BBM) from Dayalbaug Educational Institute of Agra. Then ,he moved to Pune’s Symbiosis College and completed PGDM in Finance in year 2000. After completing education, he worked as an assistant manager in ICIC Bank in Mumbai for four months. In 2001, he worked as an Business Analyst. 2003, he joined HSBC Bank and became the senior vice president and served for 7 years. In 2010, he appointed as the Vice President of Bank Of America. He worked in Bank Of America for 2 years.
During his banking career, Amit Malviya came in touch with BJP in 2009. He created forum to connect intellectuals and named it as ‘Friends of BJP’. He connected lot of people with this forum. When Amit waa working in Mumbai, he met Piyush Goyal who is currently the Minister of Railways in India. He explained the use and advantages of social media and technology, in regular and social life. Seeing his work in technology and growing social media platforms, BJP appointed him as their IT Cell Head.
Amit Malviya tweeted some of the fake rumours through his tweets. So, he was targeted by opposition and people too.
Who do manage Narendra Modi ‘s Social Media Handle and strategy ?
Hiren Joshi is the person who manages Narendra Modi ‘s all social media handles like Facebook, Twitter, Instagram, Blogs and websites. Even if Amit Malviya is the BJP IT Cell Head, still Hiren is the only person appointed to manage Narendra Modi ‘s social media accounts.
Hiren Joshi really knows what PM Narendra Modi likes and dislikes. How Modi could react to different situation and what could he say, Joshi is aware of that.
Who is Hiren Joshi ?
Hiren Joshi was an electronic engineer from Pune. He has PhD from Indian Institute of Information Technology & Management, Gwalior. Hiren was an assistant professor from Manikya Lal Verma Textile and Engineering College, Bhilwara. He has 18 years of teaching experience.
When Narendra Modi was Gujarat CM, Gujarat Government organised an event for engineers. The technical glitch developed during the event where Modi was also there. Joshi resolved the issue within few minutes. Modi impressed with Joshi and appointed him to manage Social Media strategy for Modi.
Hiren Joshi developed new software to study analytics of all the meetings, social media strategy, birth and deaths of important people to create strategy according.